Thoughts, stories
and ideas
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Vietnam’s digital music market may be the smallest in Southeast Asia, but don’t confuse size with silence. Revenue trails the region, yet listeners are active, concerts are packed, and copyright income is climbing.…
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Live Nation’s acquisition of Paris La Défense Arena marks a monumental shift for European live entertainment! With a capacity of 45,000, this versatile venue is set to welcome more productions and elevate the…
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Exciting times ahead as Ethiopia Habtemariam steps in as President of Music at HYBE America! With a career of breaking barriers at Motown, she’s poised to drive artist development and innovation. Her vision…
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AI is shaking up the music scene like never before! From AI artists hitting the Billboard charts to rapid song creation tools, the industry is in flux. Will.i.am calls it a renaissance, not…
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Meet Sienna Spiro: the 20-year-old powerhouse rewriting the rules of pop! From bedroom ballads to chart-topping hits, she’s the real deal. Her journey from viral TikTok star to sold-out tours proves that authenticity…
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Apple Fitness+ has officially landed in India, and it’s got music rights sorted! With a new licensing deal, creators can expect faster payments and clearer royalty flows. Imagine working out with Taylor Swift…
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Unlock your Spotify potential in 2026! Discover how to turn streams into real revenue with a smart royalty strategy. Learn the secrets of playlist placements and the hidden value of geographic streams. Master…
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Justin Bieber’s heartfelt reflection on the music industry highlights the emotional toll of fame. He emphasizes the need for systemic change, urging the industry to prioritize well-being over talent. Through his message of…
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MUSEXPO 2026 is set to redefine the music conference experience with its expanded global vision and focus on India. This year, attendees can look forward to influential speakers, the return of the International…
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MassiveMusic’s rebranding signals a pivotal shift in sonic branding, merging diverse services into one powerful entity. As sound gains strategic importance, this transformation raises questions about the future of brand identities. Will clients…
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Peru’s music scene is experiencing a surprising revival, but it’s a precarious balance. Streaming revenue has soared past $50 million, yet challenges persist. While cumbia thrives, many artists still struggle to gain traction.…
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As social media evolves, so must music marketing strategies. In 2026, the convergence of streaming platforms and social commerce presents both opportunities and risks. Artists must navigate potential fraud, demand transparency, and prioritise…
